About
Definingour purpose.
To make quality products accessible to businesses and consumers across the Maldives.

What we do
Wholesale, retail and e-commerce across the Maldives.
Established in 2005, Brotherhood Group of Companies trades in cosmetics, electronics, homeware, hardware, lifestyle and sports products. We serve businesses and consumers through wholesale, retail and e-commerce channels, with nationwide distribution across the Maldives.
- 01Wholesale distribution
- Supplying more than 1,000 retail partners across the Maldives from the group’s own warehousing.
- 02Retail
- Seven outlets across Malé covering cosmetics, garments, hardware, homeware, electronics and lifestyle.
- 03E-commerce
- Online platforms giving customers nationwide access to the group’s range.
- 04Brand partnerships
- Exclusive and strategic agreements with internationally recognised brands.


Defining our purpose
To make quality products accessible to businesses and consumers across the Maldives.
Mission
To deliver reliable products, responsive service and efficient nationwide distribution through trusted partnerships.
Vision
To become one of the Maldives’ most trusted and diversified business groups.
Our values
- 01Integrity
- We conduct business honestly and responsibly.
- 02Customer commitment
- We place customer needs at the centre of our decisions.
- 03Reliability
- We deliver products and services consistently.
- 04Partnership
- We build long-term relationships with suppliers and customers.
- 05Continuous improvement
- We strengthen our people, processes and technology.
03The group in numbers
- EstablishedTrading in the Maldives
- 2005
- CompaniesWithin the group
- 6
- BrandsExclusive and strategic partners
- 15
- LocationsRetail and operational
- 10
- Retail partnersAcross the Maldives
- 1,000+
04Our companies
One group,many parts.
- 01Brotherhood Investment Pvt LtdThe wholesale distribution arm of Brotherhood Group of Companies.
- 02Successful Brothers Pvt LtdThe retail and e-commerce division of the group.
- 03Efficient Biz International Pvt LtdHome appliances and household products.
- 04FarifaivaanSwim accessories, sports accessories and activewear.
- 05Brotherhood Engineering Pvt Ltd
- 06Global Shipping & Logistics Pvt Ltd
09Our story
Two decades ofbuilding in this market.
- 2005
Brotherhood Fihaara opens
The group's first shop opens in Malé, trading in cosmetics and personal care.

- 2010
Brotherhood Electronics opens
Home and kitchen appliances join the group, in the outlet now trading as Liumia Electronics.

- 2010
International brand partnerships
Partnerships with internationally recognised brands bring their ranges to the Maldives.

- 2013
Brotherhood Shop opens
A second cosmetics wholesale outlet opens, serving retailers and businesses across Malé.

- 2014
Farimala opens
Lifestyle and personal essentials — swimwear, perfumes, fitness products and more.

- 2021
Brotherhood Baazaar opens
Wholesale garments, opposite Malé harbour on Boduthakurufaanu Magu.

- 2022
Brotherhood Hardware opens
Lighting through to power tools, in one of Malé's prime hardware areas.

- 2022
Liumia Style opens
Women's fashion and beauty — clothing, handbags, perfumes and skincare.

- 2022
Panda+ introduced
The group's own brand comes to market.

- 2024
Liumia Home opens
Home and lifestyle across appliances, curtains, baby essentials and homeware.

The peopleaccountable for it.

Mohamed Simau Fuad
Managing Director

- PhotographyAzim Saeed





13Partnerships

